This morning while at Logan airport for an early flight to Bermuda I stopped by Borders and picked up Dan Pink’s new book, The Adventures of Johnny Bunko – The Last Career Guide You’ll Ever Need. I like the marketing campaign for this book is which pretty unique and intriguing; here’s a YouTube video.
[YouTube=http://www.youtube.com/watch?v=WtRNiMZsTro]
Written in the popular Japanese manga style, The Adventures of Johnny Bunko is a quick and easy read and perfect for a short flight to Bermuda. Pink lays things out in six lessons:
- There is no plan
- Think strengths not weaknesses
- It’s not about you
- Persistence trumps talent
- Make excellent mistakes
- Leave an imprint
Okay, it’s not Good to Great or In Search of Excellence, but it is a fun book with some useful, if common sense, advice and the manga (cartoon) style is entertaining and engaging. While it clearly won’t be everyone’s taste, it does take a dry and much written about subject and presents it in a fresh and innovative fashion. Even if it doesn’t help you examine your career track, you can use it as a catalyst or inspiration for looking at things from a new and bigger perspective, just like Johnny ends up doing with his “Charger” shoes during Lesson 5.
Here’s a YouTube video of an excerpt of an interesting interview with Pink about the book.
[YouTube=http://www.youtube.com/watch?v=uZpRb9qUE7w]
I recommend this book for anyone interested in exploring an age old personal dilemma in a new way. It’s an easy, fun and quick read that just might set off a spark of new thinking.
The Adventures of Johnny Bunko blog
Dan Pink’s blog and on Twitter
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