Back in January when we launched the Sea-Fever Consulting LLC website I wrote about the influences in choosing our name:
We believe that the sea is a strong and effective metaphor for business. Both present an ever changing environment and those that don’t adjust can find themselves far off course or worse.
Today more than ever organizations need to find their“star to steer by.” Sea-Fever will help you “navigate challenges” and “discover opportunities.”
It was exciting to read the From the Editor column in the March 2007 issue of the Harvard Business Review. Editor and managing director Thomas A. Stewart opens the issue by writing:
“It’s more complicated than you think.” That could almost be our motto. Most business situations, the kind that come to the attention of the senior decision makers you are, require that leaders get a couple of big things right: the destination, so people know where they’re going, and a pole-star, so they don’t get lost. But the voyage itself is sure to be anything but clear sailing. Success comes to those who read and react to the unobvious but important complications of wind and current, who tack tirelessly in the face of adversity, who exploit every puff in the doldrums, who seize the chance for a long run downwind.
Sounds good to us!
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